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ANALYSIS

Are your franchises hurting your destination? (short answer: yes)

Who would be crazy enough to kick out a tenant who doesn’t miss payments and doesn’t seem to mind those city-center premium-rates?   Springdale, Utah, for one.  Rather, they created an ordinance in 2006 to ban “formula restaurants” to maintain their unique personality of their town. Sounds like a great idea. Removing chain restaurants from quaint […]

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ANALYSIS

Keynote in Ft Lauderdale today

Just arrived at the base camp of one of the most successful URLs for any destination: sunny.org. Ft Lauderdale’s internet net is particularly proficient at seizing sun seekers. In a time when so many travelers are making a beeline right to the likes of Google, Yelp, TripAdvisor, etc., it’s nice to see that  effective SEO […]

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PUBLIC SPACESSTREET PERFORMANCE ANALYSIS ANALYSIS

Part 3: How to hook driving visitors

In a state that get a substantial amount of driving visitors, one way to approach visitor strategy is by considering how much time they’ve built into their trips to explore.  I’d put them into three categories. 1) There are those who want to make the entire trip about exploring the State’s attractions — let’s call […]

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ANALYSIS ANALYSIS

DMOs: Are you misreading your visitor data?

While prepping for a keynote in Iowa, I stumbled over some interesting data collections. It reminded me of a recent article I read about the desktop publishing program QuarkXpress? Remember that one? In the 90′s, they had 95% market share.  How’d they lose it?  The CEO (Fred Ebrahimi) misread the data.  Figures showed Microsoft sales growing, […]

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Uncategorized ANALYSIS

What hotels (even Airbnb) can learn from Soverinn

Soverinn is an experience booking engine.  Rather, it was. It seems to have disappeared after some beta testing. The idea is (or was) that many travelers are looking for something more than a room for the night… maybe a 50th birthday weekend, honeymoon, anniversary, special reunion.   Hotels may offer a romantic weekend rate with […]

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ANALYSIS

Getting it right when things go wrong

Via LCBC Church

I had a bit of a ‘situation’ with a travel insurance company recently.  They had been debiting my account for an annual policy without my knowledge and still taking my money when I took out individual policies for short trips that would have been covered by the self same annual policy. The maddening thing was […]

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